Your storefront is one of the first things visitors take in about your business. Perfecting it is therefore essential, with window graphics making an impact on established and prospective customers alike. Bare buildings won’t cut it. Your store walls, windows and doors are prime space to convey key branding messages that’ll turn heads for all the right reasons.
Benefits of Custom Window Graphics
When privacy is a concern, perforated window graphics are helpful for retail and commercial spaces. Perforated vinyl can be applied to the interior side of the windows and are designed for one-way visibility. People outside of your business location can see your company’s logo, contact information and branding, but will not be able to see inside the window that is covered by perforated graphics. This also works on company vehicles! (Shown in pictures below)
2) Enhance Your Business Windows
Windows can look professional yet personalized when they have the right designs. Custom window graphics strike that all-essential balance that draws eyes and keeps them there. You’ll find more people reading information, taking in your logo, familiarizing themselves with your products and services and connecting with your brand.
3) Promote Sales and Specials
Given their range of options and customizations — from high-quality logos printed on full-window perforated film to intricate and informative sticky decals — window graphics relay information about the goods and services that make your business tick. After all, you wouldn’t be in business without them. You should do everything possible to maximize product and service exposure and set yourself apart from competitors including incorporating promotional window imagery.
4) Can be Semi-Permanent or Temporary
One surprising fact about window graphics is that they can be built for longevity but can just as easily be applied temporarily. Vinyl adhesive is the smarter option for your more long-term campaigns. You signage can be printed with the adhesive on the back or on the face of the image. You have the option of having the sign applied to the outside of your window or the inside based on your situation or preferences. Static cling, on the other hand, can offer a more temporary look and feel for your storefront, windows, and doors.